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When it comes to testing your user experiences, there are plenty of methods you can use that will get you the information you need. From interviews to assistive technology testing, these methods offer a more streamlined and beneficial process capable of …
[Read more...] about Testing: User, Usability, and Others You Should Be Using
Image Source: Unsplash Your chances of developing successful products grow when you make usability testing a part of the project. That is if it’s done without any mistakes. I’ve used various testing methods, including in-person, remote, …
[Read more...] about 8 Critical Usability Testing Mistakes And How To Avoid Them
Over the past year, the Covid-19 pandemic shook the business world in ways even the financial crash of 2008 didn’t. While billionaires were able to take advantage of the situation with the very rich increasing their net worth, smaller players struggled …
[Read more...] about How Can Your Business Website Adapt To Quarantine UX
We are used to thinking of A/B split testing as a way to improve UX and increase conversions. But it's actually a two-way road. How you design your tests should be based on UX research – not on guesswork and intuition. This will save you lots …
[Read more...] about Using UX testing to dramatically improve your A/B testing results
If you have ever run a user testing study before, you may have experienced a scenario where you have observed a user do something completely unexpected. It can sometimes be difficult to fathom observed user behaviour. In this article we decode an …
[Read more...] about Decoding an unexpected user testing result using neuroscience
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