As the title of this article implies, this is a case study that illustrates how the development team at the company I co-founded, Fuzzy Math, applied user-centered design principles to help revamp the web presence of Wonderlic - a company that has been …
About Mark Baldino
Over the past seven years as Co-founder, Mark has built Fuzzy Math into a 13 person firm focused on UX design, strategy, and innovation based in Chicago. Mark has 15 years of experience implementing a user centered design approach to solve difficult problems. Along the way, he has designed applications and service offerings that span platforms and industries, and has helped to establish design practices for upstart businesses as well as for Fortune 500 companies, including Microsoft and GE Healthcare. As a continuing UX design practitioner, Mark is a passionate defender of delivering high-value and high-quality services to his clients, helping them better understand how to serve their users' needs.