In an ideal experience design and personalization journey, crafting personas is one of the first and most crucial steps to take. This is why I wanted to tackle this practical topic right away. Here's my very own recipe for Inclusive Persona: in this …
About Federico Francioni
I'm a digital strategist with more than 11 years of cross-industry management consulting experience and a master's degree in Telecommunications Engineering.
My expertise is the combination of a technical education enhanced by passionate knowledge of strategy, user experience, design thinking and emerging technologies. My superpower is creating phenomenal digital & physical experiences for all kinds of users.
I believe in agile collaboration with designers and developers to craft prototypes and tangible outputs.
Born and raised in Tuscany, I completed my engineering studies in Finland and started my professional journey in Milan. Currently enjoying and developing my career as an experience strategist in PwC US.