Writing for the Web

Designing for Content-Heavy Websites

Even though minimal website design is the trend right now, it is not always possible to summarize our information into succinct blurbs that fit nicely on the page. Some websites need robust content to convey value to their site's visitors - but that does …

11 Copywriting Techniques That Will Improve The User Experience Of Your Site

By John Stevens

When we talk about user experience and your website, it is easy to get caught up in the site’s design and navigation options. While that is important, the words you place on the page are equally essential to create a great user experience. Although design …

Using Content Curation To Build A Recurring Income Stream

By Sarah Williams

With so much content published online every day, people are totally drowning in the sea of information. Instead of helping them make decisions, the tsunami of data creates more paralysis analysis than ever before. There is too much content to digest, too …

9 Guidelines For Writing A Killer Headline For Conversion

By Florence Mendoza

If boosting conversion is your goal, writing the right headline is arguably more important than writing good copy. Indeed, a famous quote by advertising legend, David Ogilvy says that on average, five times as many people will read the headline than the …

(Usable) Content Is King

By Yona Gidalevitz

Let’s face it: you have heard the phrase “Content is King.” Bill Gates coined the phrase in 1996, when he predicted the role that content would play on the web. The popular adage has since grown to become a mantra of sorts for many SEO strategizers and …

Designing for Content-Heavy Websites

11 Copywriting Techniques That Will Improve The User Experience Of Your Site

Using Content Curation To Build A Recurring Income Stream

9 Guidelines For Writing A Killer Headline For Conversion

(Usable) Content Is King

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