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Attracting senior citizens as part of your user-base was once deemed as being the last Internet frontier. However, this elusive scenario has since become reality as we have witnessed a constant increase in the number of senior citizen users who are more …
[Read more...] about UX Design Thinking From A Senior Citizen’s Perspective
One of the inescapable challenges of UX design is catering for the diversity of users. When UX practitioners design platforms, they must consider the needs of several different user types. It is a tough dilemma - with differing goals and expectations. It …
[Read more...] about Advertising And UX: A Complex Relationship
The needs of real users are increasingly driving enterprise software design and development. Since 2013, IBM has hired close to 1500 designers and UXers, establishing the largest design studio network in the world. Art dealership and realtor Sotheby's …
I have written a considerable amount of articles on a variety of UX design topics, covering subjects as niche as mobile app pop-ups to concepts as spacious and all-encompassing as design itself. But instead of honing in on one issue, it is often …
The whole point of qualitative research (such as focus groups or in-person interviews) is to help developers move their products in the right direction. These practices leverage user feedback to squish bugs, fix any friction in the UI, add useful new …
[Read more...] about User Research Bias: How It Hurts Your App And What You Can Do About It
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