3 Ways Your User Experience Team Can Improve A Banking Website

UX-Team-Can-Improve-Banking-Financial-Websites

A popular experience that has touches our lives on a frequent basis involves that of banking - a rather important institution that in the beginning of the century has seen a dramatic shift. The general consensus affirms that bank-goers are faced with an arrangement of inconveniences - bothersome trips to the bank; uncomfortable working hours; minutes wasted on waiting in line; … [Read more...]

5 Main User Experience Barriers To Sales Conversion And How To Overcome Them (Part 2)

5-Main-User-Experience-Barriers-Sales-Conversion-Overcome-2

In Part 1 of this 2-Part article, we listed the top 5 barriers to conversion and proposed a series of techniques on how online retailers can overcome them. These techniques are content, usability, testing, navigation and credibility. This article picks up from there by discussing these techniques to overcome user experience barriers in more detail. … [Read more...]

Low Cost User Experience Testing

low-cost-user-experience-testing

User experience testing and usability testing are absolutely essential for the creation or editing of a successful website. While it is important for all types of websites, testing is particularly important for e-commerce and other complex websites where users will need to do navigating through several pages in order to achieve their objectives. … [Read more...]

4 Ways To Shift Your Business Structure To Provide A Better User Experience

4-Ways-To-Shift-Your-Business-Structure-To-Provide-Better-User-Experience

Businesses with an online presence face one unified challenge - getting more people to visit and stay engaged on their websites. Websites are continually increasing and online businesses are constantly striving to capture visitors’ ever-shortening attention spans. With that in mind, here are four tips to help shift your business structure to provide a better user experience for … [Read more...]

Colour: User Experience And Psychology

Color User Experience (UX) And Psychology

Colour plays a crucial role in User Experience. It transmits a psychological message to your users and choosing the right colours for your brand, logo or product can be vital as it helps your brand or product get easily recognised and identified with your industry. Coca-Cola is red whilst AT&T is blue and this is not just a coincidence. The correct use of colour is vital … [Read more...]

Future Trends In User Experience Web Design Through Gov.uk

Future Trends In User Experience Web Design

In January 2012, The UK government launched a BETA version of the new website Gov.uk to replace the existing direct.gov.uk site. This is the latest attempt by the government to provide access to all their information in one place. The new interface is essentially a search engine with a simple user interface which is similar to that of Google search; a box to ask a question and … [Read more...]

Official Usability & Web Site Guidelines of Governments From Around the World

Official Usability & Web Site Guidelines of Governments From Around the World

In most countries, including the United States, the government is the largest single producer, collector, consumer and disseminator of information. With such a strong presence in the daily life of its citizens, most governments, as well as their agencies, develop their own web sites from which they render a number of services. Just like any other web site, these sites operate … [Read more...]

Official Usability, User Experience & User Interface Guidelines From Companies

Official-Usability-User-Experience-Guidelines-Companies

Guidelines are considered to be the best resource that designers and developer can use to ensure that the applications and web sites they produce are usable. Operating systems, devices, and development environments are very specific in nature. Because of this, their manufacturers have devised their own set of usability, user experience and user interface guidelines. This … [Read more...]

The Difference (and Relationship) Between Usability and User Experience

usability-user-experience-difference

After web site accessibility, "user experience" (abbreviated as UX) is probably the phrase that most people tend to confuse usability with. While the topic of the difference between usability and user experience has been discussed by various experts in the respective fields, I feel the need to write about it for two main reasons. The first reason is that several posts I … [Read more...]