Customer User Experience For SMEs

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Are you a small to medium enterprise just starting out in business? If so check out this excellent business start-up guide. Joining the e-commerce world can often seem a little overwhelming. Not only do you have to compete with businesses of the same size in your industry, but you are also put head to head with some of the biggest players. Whilst offering competitive prices and … [Read more...]

4 Prerequisites For User Experience Practitioners In Financial Services

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User Experience (UX) practitioners may encounter a scenario whereby they need to apply their experience and expertise within the Financial Services (FS) sector. This engagement can take various forms that range from consultancy to recruitment. These in turn affect the level of understanding of financial services that is required. Indeed, clients in the world of finance … [Read more...]

4 Ways Bad UX is Hurting your SEO

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In past years, the primary concern for business owners building websites has been SEO. Build a site that ranks well in Google and the money flows in right? It doesn’t matter what the user’s experience is as long as they’re on the site. Sadly that’s not the case – bad UX can cost businesses a lot of money if visitors are dissuaded from purchasing due to bad experience. Not … [Read more...]

From UX-ling To UX Swan – How To Make It In UX With No Experience

First things first; if you are new to UX, (User Experience) then you are a UX-ling. No, no! It’s not supposed to be patronising. It’s an affectionate name; honest! Secondly, if you are a struggling UX-ling, then I am hoping that this article will help you keep the faith. Because let’s face it, it probably feels like trying to make it in UX with no experience is harder than … [Read more...]

The “U” in UX is for Unique

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We wonderful UX (User Experience) Designers see the world differently - and what a good job we do, I say. Growing up I, like many other people, didn’t seem to fit in. Others saw the world in a way I couldn’t relate to. At school, fellow classmates were unpredictable creatures who were your best friend one minute and your arch enemy the next. Things were very inconsistent and … [Read more...]

Building User Confidence with User Experience (UX) Design

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Increasing user confidence online is a constant challenge that both website owners and entrepreneurs face. With the prevalence of scams and frauds in the online community, creating an environment where users feel comfortable interacting, using and buying from a website is essential. User Experience (UX) design is an essential step towards building user confidence and increasing … [Read more...]

UX: A Link In The Product Life Cycle Chain

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User Experience (UX) seems to have recently become ‘trendy’ (and I mean this in a disapproving sense.) It all happened because effectively UX has become a vaguely defined buzzword. UX should be thought of and referred to as a specifically defined and equally important part of a product life cycle chain. In this article I would like to address the concept of a product life cycle … [Read more...]

Preparing a Website for the Holidays With UX In Mind

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As the leaves fall and the air becomes crisp, Internet users and shoppers begin to think about the things they look forward to during the changes in season, and website owners should be considering how to cater to those shopping goals. The holiday season is the time when consumers spend the most money; it's also the time when they have the most buying options. That's why it's … [Read more...]

Google Hummingbird: A User Experience Perspective

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Google’s latest search algorithm, dubbed Hummingbird for being precise and fast, has sent marketers and business owners into a panic over their Search Engine Optimization (SEO) efforts and search traffic. However, this Google algorithm update extends beyond just that of organic search. In an effort to maintain its dominance as a multi-use platform, the Hummingbird algorithm … [Read more...]

7 Essential WordPress User Experience Plugins

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Starting up your WordPress blog or website is exciting, and there are so many plugins that you can use to make it nicer and with more functionality that it is tempting to want to use them all. Each one seems absolutely necessary for your site, and why not use it if it’s free, right? (Lead image source: Jolalmo) Well, this is not always true. Sometimes, the plugins available … [Read more...]

Horizontal Scrolling and User Experience: Best Practices

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As at October 2013, there are approximately 767 million websites amounting to 3.9 billion web pages. And the reality is that a number of them are competing with your site - trying to penetrate your market or increase their market share ... the same market you are operating in. They are trying to attract the same users that you are trying to get ... or worse still, they are … [Read more...]

What a Scavenger Hunt for Pork Chop Seasoning taught me about Improving E-Commerce User Experience

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When I was in college, if I wasn't eating ramen, I was eating pork chops. They always tasted amazing with the right seasoning. Finding the right seasoning, however, was challenging. Little did I know at the time that with each grocery store quest for the perfect seasoning, I was learning a thing or two about my future love: User Experience. Let me explain. (Lead image source: … [Read more...]

Biometric Technology Trends – Security & User Experience

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The science and technology of biometrics includes everything from fingerprint reading, which has been around as a science since the 19th century, to measurements of human heat signatures, walking gait, vein patterns, DNA and of course face recognition measurement and iris or retina scanning. While biometrics has been existing for well over 100 years in some basic form (more … [Read more...]

User Experience Challenges In Customer Relationship Management Strategy Planning

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Planning the perfect Customer Relationship Management, or CRM, software is not an easy feat. Many companies don’t understand the tremendous responsibility that goes with such a task, and that’s why so many of them suffer afterwards. There are several difficulties that any business will face when they plan the perfect CRM, it’s unavoidable. That being said, being prepared and … [Read more...]

The Art of Balancing User Experience and Security

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How much thought do users really give when they key in their username and password while making an online transaction or accessing online banking? Not much, I’m afraid. They trust the website and believe that the application they’re using is doing the right thing. But the World Wide Web is facing a growing concern of security breaches and phishing attacks, and that could put … [Read more...]

UserVOD: User Experience Improvement For Mobile Applications

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UserVOD is a useful tool service that enables iOS mobile application developers obtain insights into how users are using their apps. It achieves this by recording user sessions and capturing their actions and gestures. In addition to this, it provides aggregated visual analytics (such as heatmaps) via its dashboard. In this way, the developer would be able to know for example, … [Read more...]

User Experience: What Is It And Why Should I Care?

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User Experience – dubbed UX for short – is a hot topic. In the broadest sense, it can be defined as the overall experience you have when you are using or interacting with something – and that 'something' could literally be almost anything in the world! For many people, user experience comes to mind in the context of 'technical' devices like smart phones, computers, software, … [Read more...]