Tag Archives: company

How-Your-Website-Crappy-Usability-Is-Costing-You-Sales
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How Your Website’s Crappy Usability Is Costing You Sales

By focusing on how users interact with and use your website, you can increase sales and conversions much faster than almost any other traffic generating initiative. Everyone always thinks they know what will improve a company’s bottom line: higher search engine rankings, higher levels of website traffic, more social media…
5 Ways To Make Your Business Website User Friendly
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5 Ways To Make Your Business Website User Friendly

Today, more than ever, it is imperative for businesses to have a website. Not only does a website help a business to be found on the Internet, but it also helps to market and sell products or services to both local and foreign customers. However, many owners feel disappointed when…
Color User Experience (UX) And Psychology
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Colour: User Experience And Psychology

Colour plays a crucial role in User Experience. It transmits a psychological message to your users and choosing the right colours for your brand, logo or product can be vital as it helps your brand or product get easily recognised and identified with your industry.
Why web sites with poor usability are still being developed
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Why Web Sites With Poor Usability Are Still Being Developed

We all know about the importance of web site usability. There are countless evangelists, guidelines, books, blogs, research papers and whatnot emphasizing the importance and need to develop usable web sites. Yet, very often we still encounter web sites that frustrate us when we try to do even the most…
why-web-site-usability-important-company
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Why Web Site Usability is Important for a Company

On the World Wide Web, a company’s web site is the only point of contact that a company has with anyone who is interested in it. Thus, companies entirely rely on their web presence in order to achieve their online goals, be they commercial or otherwise. This scenario, viewed from…

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